On October 11, Pajuçara Alimentos and AFA, two brands that share a long tradition of quality and care in their products, held a special event to celebrate Children's Day. The initiative aimed to provide moments of joy and connection, bringing employees and their families even closer to the legacy and values that Pajuçara and AFA have cultivated for almost 50 years.
The children, accompanied by their families, were invited to get a closer look at the process of producing the food that is part of everyday life on so many tables. As well as a guided tour of the facilities, the little ones took part in fun activities, played games and, of course, enjoyed the brands' products. Between laughter and discoveries, the visitors experienced moments that will remain forever in their memories.
The event reinforces Pajuçara and AFA's mission to be present at families' most special moments by offering quality food, but also by creating emotional bonds that last for generations.
Maíra Godoy, head of People Management at the Pajuçara Group, commented on the success of the action: “Our aim was to provide an experience that went beyond playing. We want our brands to be remembered not only for their taste and quality, but also for their unforgettable moments. And seeing the children's smiles here today shows us that we're on the right track.”
Pajuçara and AFA connect generations with the taste and tradition that families know and trust. With initiatives like this, the brands demonstrate that their commitment goes beyond offering quality products: it's about being present in the moments that really matter.
The Children's Day event is part of Pajuçara's ongoing commitment to promoting actions that involve and engage, reinforcing its identity as a brand that values its roots and is always close to its employees.
Comments